Messenger marketing is crucial to making yourself available to your customers 24 hours a day. This is important for securing clients while you sleep. Chatbots have the technology to be able to interpret and answer questions, provide valuable answers and to perform tasks for you. Not only does this save your business time and money, it increases the reliability and reputation of your business in the eyes of your customer.
Messenger marketing is a very young, forward-thinking technique. Whilst Facebook has 6 million advertisers, there are just 300,000 chatbots. This offers a far higher likelihood of successfully reaching and engaging with your audience